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Publicly Discoverable Trophy Domain Name Sales

In Domain News by Brannans.com

Here is a list of publicly discoverable trophy domain name sales since 1999. All trophy domain names are also premium domain names, but there is a difference. Trophy domain names are either very short 1-3 character domains or they’re one-word or two-word domains. They are always .COMs.

How strong are trophy domain names in 2019? Stronger than ever. Earlier this year, the 5-letter, 1-syllable, 1-word .com domain name voice.com sold for $30,000,000. Just for the domain name.

They’re also generic in nature. They generally represent category defining keywords (Batteries.com, Career.com, Doctors.com) but they could be animals (Bulldogs.com, Devils.com, Gophers.com) or something else that’s short and memorable (Meme.com, Dojo.com, Canes.com).

(Let us know if you’re interested in any of the trophy domain names listed above.)

What you’ve got to realize is that trophy and premium domain names represent the most valuable indefinite-lived intangible assets of the internet age. They’re valuable pieces of intellectual property that companies use as their corporate identity.

Trophy Domain NameSelling PriceYear
Cars.com*$872,000,0002015
LasVegas.com$90,000,0002005
CarInsurance.com$49,700,0002010
Vegas.com$38,000,0002015
Insurance.com$35,600,0002010
VacationRentals.com$35,000,0002007
PrivateJet.com$30,200,0002012
Voice.com$30,000,0002019
Batteries.com$20,500,0002007
Bookings.com$20,000,0002012
Internet.com$18,000,0002009
360.com$17,000,0002015
Insure.com$16,000,0002009
Fab.com$15,000,0002014
Bankaholic.com$15,000,0002008
Sex.com$13,000,0002010
IRS.com$12,500,0002007
Hotels.com$11,000,0002001
CardRatings.com$10,200,0002008
Fund.com$10,000,0002008
Porn.com$9,500,0002007
Shoes.com$9,000,0002017
Porno.com$8,900,0002015
FB.com$8,500,0002010
RealEstate.com$8,500,0002011
WE.com$8,000,0002015
Business.com$7,500,0001999
Diamond.com$7,500,0002006
Beer.com$7,000,0002004
Z.com$6,800,0002014
iCloud.com$6,000,0002011
Israel.com$5,900,0002008
Casino.com$5,500,0002003
Slots.com$5,500,0002010
Toys.com$5,100,0002009
AsSeenOnTv.com$5,100,0002000
Snap.com$5,000,0002016
SEO.com$5,000,0002007
Property.com$5,000,0002011
Korea.com$5,000,0002000
Clothes.com$4,900,0002008
Medicare.com$4,800,0002014
IG.com$4,700,0002013
Marijuana.com$4,200,0002011
GiftCard.com$4,000,0002012
Freeport$4,000,0002008
YP.com$3,900,0002008
HG.com$3,800,0002016
MI.com$3,600,0002014
Shop.com$3,500,0002003
Game.com$3,400,0002014
AltaVista.com$3,300,0001998
Wine.com$3,300,0002003
Software.com$3,200,0002005
Whisky.com$3,100,0002013
Vodka.com$3,000,0002006
Candy.com$3,000,0002009
Loans.com$3,000,0002000
Wines.com$2,900,0002004
Fly.com$2,900,0002017
Shopping.de$2,900,0002009
CreditCards.com$2,800,0002004
KK.com$2,700,0002013
Pizza.com$2,600,0002008
Social.com$2,600,0002011
Tom.com$2,500,0001999
Investing.com$2,500,0002012
Coupons.com$2,200,0002000
Computer.com$2,100,0002007
114.com$2,100,0002013
Vivo.com$2,100,0002016
ETH.com$2,000,0002017
Express.com$2,000,0002000
Telephone.com$2,000,0002000
England.com$2,000,0001999
Freedom.com$2,000,0002017
37.com$2,000,0002014
Savings.com$1,900,0002003
Mortgage.com$1,800,0002000
Seniors.com$1,800,0002007
Fly.com$1,800,0002009
Dating.com$1,800,0002010
20.com$1,800,0002017
Auction.com$1,700,0002009
DataRecovery.com$1,700,0002008
Branson.com$1,600,0002006
Ticket.com$1,500,0002009
MarketingToday.com$1,500,0002005
Cameras.com$1,500,0002006
Russia.com$1,500,0002009
Tandberg.com$1,500,0002007
eBet.com$1,400,0002013
Power.com$1,300,0002014
MM.com$1,200,0002014
LA.com$1,200,0002016
Find.com$1,200,0002004
Phone.com$1,200,0002003
MyWorld.com$1,200,0002017
*Cars.com – Did not trade hands for this amount. The company placed this value on the domain name in SEC filings. They listed it as an indefinite-lived intangible asset.

As you can see, if you’re considering a purchase of a trophy domain name, it’s going to require a significant investment.

When it comes to acquisitions of domain names not for sale, we’ve represented many companies and helped them get the assets they want. You shouldn’t try to make a grab for a domain name of this calibre without retaining the services of a seasoned professional brokerage firm to represent your interests. We have worked with companies of all sizes to help them get the domain name they want. We regularly work with publicly traded companies. We also regularly work with startups ranging from those that are bootstrapped to those that have raised a Series E round.

We also represent domain owners to help them sell their trophy and premium domain names.